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Tesco has been left red-faced after shoppers spotted a promotional Ramadan display in one of its shops filled with smokey bacon pringles.
The display, in a Tesco branch in the City of London, was spotted by Raza Hassan and posted on Twitter, earning derision from other users.
Many Muslims choose to not eat pork, due to a passage in the Quran that forbids it. Therefore, the choice of using this product on a stand that wished shoppers a happy Ramadan is a little odd.
Hassan said he wasn't offended by the incongrous display, and added that he found the irony of it hilarious.
In pictures: Ramadan around the worldShow all 27 1 /27In pictures: Ramadan around the world In pictures: Ramadan around the world
In pictures: Ramadan around the world
In pictures: Ramadan around the world Russia Russian Muslims pray outside the central mosque in Moscow, during celebrations of Eid al-Fitr marking the end of the fasting month of Ramadan
AFP/Getty Images
In pictures: Ramadan around the world Turkey Turkish Muslims offer Eid al Fitr prayers as they mark the first day of the Eid al-Fitr at Fatih Sultan Mosque in Istanbul
Getty Images
In pictures: Ramadan around the world Syria A Syrian Dervish dances as part of a traditional event organised by the Syrian Ministry of Tourism under the title 'Music and Dervishes' in the old city of Damascus
EPA
In pictures: Ramadan around the world Bosnia and Herzegovina A Bosnian Muslim man, wearing a traditional Bosnian outfit, fires a canon from a vantage point overlooking Sarajevo to mark the end of daily fasting on the final day of the Islamic holy month of Ramadan
AFP/Getty Images
In pictures: Ramadan around the world Pakistan A general view of an illuminated Mosque as Muslims pray during the 27th night of Ramadan, in Peshawar
EPA
In pictures: Ramadan around the world Pakistan Muslim women offer prayer of the Jumat-ul-wida, the last Friday of the Islamic holy month of Ramadan at a mosque in Lahore
AP
In pictures: Ramadan around the world India Muslims offer prayers on the last Friday of the holy month of Ramadan in Dargah Khwaja Moinuddin Chisti
Rex Features
In pictures: Ramadan around the world Saudi Arabia The Prophet Mohammed Mosque in the holy city of Medina, during Ramadan
EPA
In pictures: Ramadan around the world Malaysia A Malaysian swings around fireworks to celebrate the last day of the Muslims' Holy fasting month of Ramadan, in Shah Alam, outside Kuala Lumpur
In pictures: Ramadan around the world Kyrgyzstan Kyrgyz Muslims pray during the Eid al-Fitr Muslim celebration marking the end of Ramadan in Bishkek
EPA
In pictures: Ramadan around the world Ivory Coast People pray during the Laylat Al Qadr prayers on the 27th day of the Islamic month of fasting, Ramadan in the front of the Aghin mosque in Abidjan
AFP/Getty Images
In pictures: Ramadan around the world Syria Syrians shop for traditional sweets in Kafr Batna in the rebel-held Eastern Ghouta area, on the outskirts of the capital Damascus, ahead of Eid al-Fitr which marks the end of the Muslim holy month of Ramadan
AFP/Getty Images
In pictures: Ramadan around the world Israel A Palestinian woman prays on the third Friday of the holy fasting month of Ramadan on the compound known to Muslims as Noble Sanctuary and to Jews as Temple Mount in Jerusalem's Old City
REUTERS
In pictures: Ramadan around the world Iran Iranian Shiite Muslims pray at the graves of soldiers who were killed during 1980-88 Iran-Iraq War, at the Behesht-e-Zahra cemetery, during the holy fasting month of Ramadan, just outside Tehran, Iran
AP
In pictures: Ramadan around the world Israel A Palestinian man pours water on Muslim worshippers' heads to cool off in the heat, as others pray outside the Dome of the Rock at the al-Aqsa Mosque in Jerusalem during the last Friday prayers of the Muslim holy month of Ramadan
EPA
In pictures: Ramadan around the world Afghanistan Afghan women wait to receive food ration during the Muslim holy month of Ramadan in Herat
EPA
In pictures: Ramadan around the world Pakistan A Pakistani Muslim reads the holy Koran as he observes Itikaf at a Mosque, in Peshawar
EPA
In pictures: Ramadan around the world India Kashmiri Muslim women offer prayers as the head priest (not pictured) displays a holy relic believed to be hair from the beard of the Prophet Mohammed, during special prayers to observe the Martyr Day of Hazrat Ali, cousin of Prophet Mohammed, on the 21st day of Ramadan, at the Hazratbal Shrine in Srinagar, the summer capital of Indian Kashmir
EPA
In pictures: Ramadan around the world India Indian Muslims sit with bowls of porridge(Nombu kanji)as they prepare to break the fast with the Iftar meal during the Islamic month of Ramadan at The Wallajah Big Mosque in Chennai
AFP/Getty Images
In pictures: Ramadan around the world Lebanon Spectators watch fireworks as a giant Fanous, or Ramadan lantern, is switched on four days before the start of Ramadan month in front of Mohamed al-Amine Mosque in downtown Beirut
EPA
In pictures: Ramadan around the world Lebanon Lebanese children perform during activities celebrating the upcoming Muslim holy month of Ramadan, in downtown Beirut
AP
In pictures: Ramadan around the world Palestine Palestinian men drink tea on the promenade of Gaza beach
Getty
In pictures: Ramadan around the world Indonesia Members of Nahdlatul Ulama, the biggest Muslim organisation in Indonesia, hold a mass prayer session to welcome in Ramadan in Jakarta
AFP/Getty
In pictures: Ramadan around the world Iraq Iraqis shop for food in a preparation for the Muslim holy month of Ramadan in Baghdad
AP
In pictures: Ramadan around the world Indonesia Foods is seen during 'Unggah-unggahan' ceremony to welcome in the Muslim fasting month of Ramadan in Pekuncen village
Getty
In a statement to Buzzfeed , a Tesco spokesperson said that they realised the Pringles weren't in the most suitable place and have now been moved.
Although trying to promote pork-flavoured food to Muslims is generally a bad idea, the product in question doesn't actually contain any meat.
Smokey bacon flavour pringles are suitable for vegetarian, and don't contain any pork. However, they're not halal certified, so some Muslims prefer to avoid them.
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