An augmented reality app that appears to make outdoor billboard posters speak directly to voters has been launched by Angela Merkel’s campaign team.

The state-of-the-art app recognises the German Chancellor through a camera when pointed at large campaign posters of her face. A video then plays with Merkel appearing as a pop-up talking head on the camera screen.

Wearing her trademark red suit, Merkel appears to speak out of the poster, saying: “Germany is doing well today but we cannot take this for granted. I want us to be successful in the future together.”

Download the new Independent Premium app

Sharing the full story, not just the headlines

Campaign manager Herman Groehe said he hoped the app would help mobilise more voters to support Merkel in what he predicted would be a “tight race”.

Merkel, who is leader of the conservative party Christian Democratic Union, hopes to recreate her centre-right coalition with the pro-business Free Democrats.

Comments

Share your thoughts and debate the big issues

Learn more
Please be respectful when making a comment and adhere to our Community Guidelines.
  • You may not agree with our views, or other users’, but please respond to them respectfully
  • Swearing, personal abuse, racism, sexism, homophobia and other discriminatory or inciteful language is not acceptable
  • Do not impersonate other users or reveal private information about third parties
  • We reserve the right to delete inappropriate posts and ban offending users without notification

You can find our Community Guidelines in full here.

Create a commenting name to join the debate

Please try again, the name must be unique Only letters and numbers accepted
Loading comments...
Loading comments...
Please be respectful when making a comment and adhere to our Community Guidelines.
  • You may not agree with our views, or other users’, but please respond to them respectfully
  • Swearing, personal abuse, racism, sexism, homophobia and other discriminatory or inciteful language is not acceptable
  • Do not impersonate other users or reveal private information about third parties
  • We reserve the right to delete inappropriate posts and ban offending users without notification

You can find our Community Guidelines in full here.

Loading comments...
Loading comments...