Money-saving expert shares nine top tips to take advantage of Black Friday

Shoppers should reserve products on night before and clear internet history to secure best deals

One of Britain's top money-saving experts has published a series of Black Friday hacks to help the country’s shoppers take advantage of the biggest deals.

Retailers are expecting a cash bonanza this weekend as Black Friday rolls into Cyber Monday - but there are ways shoppers can “beat the system”.

According to savings expert Emma Bradley, placing products in your “basket” the day before and clearing your internet browser history guaranteed maximum savings.

Ms Bradley also urged Britons to “know their rights” regarding the terms and conditions for Black Friday purchases.

Mainly focusing on tech products, due to the massive deals available, was also on her list of tips.

Ms Bradley, of mumsavvysavings.com, worked with AO.com ahead of their Black Friday sale to share some of the secrets behind the deals.

She said: “It may have started as a tradition in the US, but Black Friday has crossed the pond and is here to stay.

“The day has become an integral part of UK retailers’ marketing strategy to get us spending more, sooner.”

Ms Bradley suggested shoppers should fill their online basket the day before Black Friday, as this will often reserve items to stop them selling out.

She added: “The basket will also update the following day with the new reduced prices.

“Some retailers have gotten wise to this and empty baskets after a period of time but it could still be worth a try if you are researching the night before.”

She also stressed shoppers should know their rights if they change their mind about a purchase.

Ms Bradley said: “Under the Consumer Contracts Regulations, you can cancel an online order up to 14 days from the time the goods are delivered to you, therefore if you do change your mind you are still protected.''

Tech was the sector where the biggest deals were to be found, as people stock up on the latest phones and tablets for Christmas gifts.

Finding out when the best deals are about to go live was also recommended to make the most of the day.

“If you are doing your Black Friday shopping online, familiarise yourself with the times at which your chosen outlet releases or refreshes their deals,” Ms Bradley said.

“Once you are aware of the frequency at which the deals are updated you can set yourself a timer or alerts on your phone to come back at specific times if there is something you really want.”

However, she encouraged shoppers to stick to a budget and “manage the hype” on the day.

“I would encourage shoppers to plan ahead and create a list of what they are looking to buy to moderate their spending,” she said.

“Buying online can feel a bit too easy, as if we are not spending actual money, especially if our debit cards are automatically stored and we don’t even input the details. It is only when the money has left our banks that it feels real.''

SWNS