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10 best anti-ageing skincare products for men

Even men can benefit from a moisturiser or a serum

Shaving can irritate the skin, but a cream could help ( Getty )

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From moisturisers to serums, there are plenty of cosmetics for men – and there are good reasons why they shouldn’t always raid their partner’s bounty. 

Some oils and serums are fine for everybody but others are targeted at men for a reason. Men’s skin is thicker than women’s and produces more sebum, making it oilier. It also has to endure regular shaving, leading to potential skin irritation.

We know some men might be resistant to try these products, but the results suggest that they may well be missing out.

Our testers, including a few who had only ever used soap, water and aftershave, tried out cleansers, eye creams, moisturisers and serums. They reported back on how easy they found it to follow the instructions, how the product felt on their skin and whether they thought the products made them look younger and soothed their skin. 

Shiseido Men Total Revitaliser Cream, 50ml: £70, Lookfantastic​

This thick face cream rubs in easily, leaving no oiliness or shine. Our tester rarely used moisturiser, but found this soothed patches of dry skin. He said he would happily use it again.

Our testers also tried other products in the Shiseido range. One liked the non-greasy consistency of Shiseido Men Total Revitaliser Eye, which he found easy to apply and very soothing. Shiseido Men Deep Cleansing Scrub was also popular, leaving the tester’s face feeling revitalised.

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Bulldog Age Defence Serum, 50ml: £8, Boots

Bulldog avoids artificial colours, synthetic fragrances and animal products.

Our tester liked the herbal scent of rosemary and echinacea, and applied this liberally, especially on his neck. He found it quite thick, but added that his skin felt smooth and soft after he had rubbed it in.

Another tester tried the eye cream, which he found invigorating. He added that it lifted his eyes slightly.

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Clarins Men Hydra-Sculpt Resculpting Perfector, 50ml: £45, John Lewis

This is a light and absorbent cream, which moisturises and tightens the skin. It also protects skin against damage caused by pollution. 

Don’t be too alarmed that it’s blue – you can’t tell once you’ve rubbed in the cream. Our tester noticed the soothing effects of the cream, adding that it firmed up his jawline. He suffers from a slightly oily skin, but the cream reduced his usual shine.

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Temple Spa Trufflelixir Super Luxe Serum, 30ml: £75, Temple Spa

This product contains gold, champagne extract and black summer truffles.

Our tester doesn’t normally use any products on his face, but liked this serum. It was thin and rubbed in easily. He felt that it reduced the appearance of lines under his eyes.

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Crew Acumen Energising Hydrating Gel, 50ml: £37, Selfridges​

This gel claims it will revive and restore the skin, and our tester found it did just that. It’s non-comedogenic, meaning it doesn’t block pores, and has a subtle, clean fragrance, which doesn’t overpower aftershave.

Our tester used this on his face and neck and found that it was quickly absorbed. He used it for a week and was impressed by the results.

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Elemis Daily Moisture Boost, 50ml: £34, John Lewis

This product is aimed at nourishing and hydrating the skin after shaving. It soothes and calms the skin, restoring elasticity.

However, it is also effective as a daily moisturiser and skin decongestant. The Polynesian green tamanu oil and cactus cereus flower extract soothe the skin, while milk of chestnut moisturises and hydrates.

Our tester had never used a moisturiser. However, he felt that applying this twice a day left his skin soft and supple, easing skin after shaving.

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Neal’s Yard Men’s Age-Defying Moisturiser, 50ml: £35, Neal’s Yard

This new product claims to moisturise the skin, smooth wrinkles and reduce bags under the eyes. It contains green tea caffeine to tighten the skin, cactus stem cells to protect the skin against ageing and environmental stress, and turmeric to even out skin tone. 

Our tester found that it took a while for his skin to absorb. He liked the woodsmoke smell, however, wishing it would last a little longer. He said his skin soon felt firmer, and felt that the lines under his eyes were less visible.

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B. Men Anti-Ageing Moisturiser, 50ml: £6.45, Superdrug

Our tester said that B. Men was easy to apply, rubbed in smoothly and had an appealingly clean scent. He liked the fact that the product contained UVA and UVB filters to protect him from sun damage.

He felt that over a couple of weeks the creases on his forehead were a little less pronounced.

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Quantum Botanika by Nataliya Robinson Detox Oil: £85 Nataliya Robinson

This oil contains antioxidants to boost skin cell function and immunity. Argan, avocado and vitamin E oils nourish the skin; sea buckthorn helps keep skin feeling supple and energised; and Tri-peptides soften the look of fine lines.

Quantum Botanika claims to make your skin glow. Our tester was a little unsure what this would mean – and if his skin really did glow after he used it, but he liked its effects nonetheless.

He said it was quickly absorbed by his skin, had a neutral smell and just a few drops left his skin feeling smoother for hours.

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REN Clean Skincare Bio Retinoid Anti-Ageing Cream, 50ml: £45, renskincare.com

This cream contains white beggar’s stick flower extract to renew skin texture and micro-algae extract to help lift the skin.

Our tester suffers from dry skin. He had also spent quite a bit of time in the sun this summer, which he thought had increased his wrinkles. He found this cream easy to apply and said it left his face feeling smooth and relaxed.

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The Verdict: Best Anti-Ageing Skincare for Men

We found the Shiseido cream to be the most effective, with the Neal’s Yard moisturiser coming second. The Bulldog serum was particularly good value.

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